The 33rd edition of the BAM Student Congress will not be like the others… Covid obliged us to reinvent ourselves! And so we did it! From 8 to 12 March, Europe’s largest Student Marketing Student Congress is coming to student’s screen and smartphone. This year’s edition of the BAM Student Congress – MarketHappening 2021 will be completely different from last year : We offer you six days of inspirational keynotes via the BAM Marketing Content Platform. We give you access to the Netflix of Marketing Inspiration and Education. Isn’t that amazing? For one week, we offer you online access to content from marketing experts all over the world. You create your own program and watch what you want, whenever you want. Why should you attend? Through MarketHappening, you have the opportunity to gain valuable marketing insights, grow your network, and get inspired by more than 80 national and international speakers. Don’t miss out and get your tickets!
Take part in the largest Marketing Content Platform with Marketing Inspiration and Education. Discover the speakers of MarketHappening 2021, the marketing experts from all over the world. What to expect? “Six days, six different tracks, and six new visions that will shape the marketing landscape of tomorrow.”
The BAM student congress, as all BAM events, its content is based on the meaningful marketing framework. This framework, created around six essential elements, will allow companies to map the societal support for their business model and think about how they can contribute to a more sustainable society. During the congress, each speaker will highlight one of the six elements. In conclusion, something every young marketer must attend!
Top 25 Speakers
Check out the top 25 speakers, selected by our BAM-Campus team, especially for you! Below you can find our top 25 key notes that are selected based on content, impact, and wow-effect.
Paulo Lopes Escudeiro
Tiktok for business: the baffling succes and marketing power explained (ENG)
The impact of the digital revolution on everyone of us (ENG)
Redifining automotive and mobility in the era of innovation (ENG)
Laurens Gunneweg, Jonathan Beeston, Boudewijn Vanewijk
Philips Benelux, Salesforce Datorama, The Online Company
Data is the key to growth marketing: Philips best practices (ENG)
Thomas Lejeune Debarre
Open up! How Decathlon Belgium is evolving from a closed organisation to a sharing one, in the interest of sport lovers (ENG)
Xander Van Buggenhout, Rémy Tastenhoye
Kayzr & Golden Palace
How Kayzr & Golden Palace make their mark in the Belgian gaming industry. (ENG/FR)
Mathieu Folcque & Jonathan Mingoia
Leonidas & Soprism
using Audience Intelligence to boost digital media KPI’s (ENG)
How AI has really helped digital marketing for several customers (ENG)
Véronique De Rijck & Michiel Van Meervenne
Colruyt & KRIKET BV
How to feed 9 Billion people in 2050 without destroying our planet? (ENG)
Valerie Vervueren & Dhan Claes
Carglass & Semetis
The future is here: a MarTech Solution for data-driven video without transcoding (ENG)
Being a leader and a pioneer. How to organize disruption in a traditional organization? A disruptive journey (ENG)
Bart Lombaerts, Koen Denolf, Wouter Temmerman en Miche Libens
Authors “Dit is content marketing”
The end of storytelling? (ENG)
Brand relationship builder
How to make Belgians trust your brand after COVID-19 (ENG)
Chef and Digital entrepeneur
Recipe for building a succesful digital content platform (ENG)
Floriane Piquin & Céline Naveau
Medimarket & Semactic
How Medi-market took control of its search visibility with impact-driven software (ENG)
How to build a premium brand succesfully without any marketing budget. (ENG)
Communicative marketing-minded programme manager
Last year she visited the student BAM congress, the experience was amazing! She is a proud member of the BAM campus team and wants to make sure the opcoming congresses will be as learningful as she experienced. She is a passionate marketing – sales student at HoGent combined with her love for food and wine
BAM Campus is all about students and young marketeers.
As the main activity, BAM Campus organizes MarketHappening. This is a unique marketing congress for students in Belgium. MarketHappening welcomes inspiring national and international
speakers to spot future trends that will shape the marketing landscape of tomorrow.
Why? The goal is to give students the opportunity to dive deeper into the sensational world of marketing.
And guess what? You can be part of it. If you are interested to join our team or would like to know more
about BAM Campus, don’t hesitate to contact us at firstname.lastname@example.org.
+32 473 56 76 85
+32 2 234 54 01
Take part of the event and share your experiences with #markethappening